Business Name

Think about companies you purchase from regularly: Nike, Adidas, McDonald’s, Apple, Starbucks, or Amazon. Do you know how they got their names? Have you ever stopped to think that their business name may be responsible for their success?

Some entrepreneurs don’t think hard enough about the business name they select. They pick something they think is cool and roll with it. Yet, to your customers, your name helps differentiate you from thousands of similar ideas. Your name is their first impression of your business and giving it extra thought now may make all the difference as your company grows.

Entire relationships are dictated by first impressions, so making a powerful impact immediately is a necessary key to branding success. The first thing a customer interacts with is a name, so it has to convey the right message; it has to wow the audience. Think of it as a first handshake; it says a lot about the person and makes a powerful impression. "A catchy unique name can also help customer remember you, and we all strive to be memorable and retain customer".

If you are interested in learning more about "Business Name" just click on the PCS eLearn button below. All of our small business self help courses are "free".